Why small business owners need personal assistants

November 3, 2015

As a small business owner, you end up dealing with every business-related matter from accounting to human resources. It's hard to let go of control and start looking for ways to lighten your personal workload, but you need to expand your business and trust others to help you if you ever want the company to grow. A personal assistant provides you with an employee who has a broad skill range to fit your needs, so you don't have to bring on several specialised employees.

Why small business owners need personal assistants

1. Delegate tasks

  • Most small business owners have to-do lists longer than their arm.
  • It's easy to become overwhelmed with the amount you need to do on a daily basis, especially when you're starting your business.
  • Instead of stagnating the growth of your business, a personal assistant gives you someone to delegate important tasks to when less skill is required to complete these tasks.
  • When you free up your time from the menial tasks that don't need your specific attention, you have more energy to spend on business tasks that do require your direct touch.
  • It's a more efficient way of handling everything that comes a business owner's way.

2. Efficient work flow

  • A personal assistant has a wide range of general skills including working with office suites, running errands and handling your scheduling and phone calls.
  • When you don't need to rely on a specific employee for a particular task, you create an efficient workflow with job duties that can be assigned to one or more personal assistants in a way that makes the most sense.

3. Utilise specialised skills

  • Some personal assistants excel in certain areas like social media management while retaining the knowledge and flexibility that makes them so useful to your small business.
  • Predict future specialised needs for your company as best as possible in order to find personal assistants who match your skill requirements.
  • Once you find the personal assistants you need, make sure you take advantage of all their skills.
  • Offering the ability to advance in the workplace can encourage candidates with specialised skills to apply.

4. In-depth research

  • Another area where many personal assistants are useful in the small business world is for conducting extensive research.
  • You might not have the time to go over multiple reports to figure out what future market trends may be, but your personal assistants can provide you with a report analysing the data that you provide to them.
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